In the dynamic world of Irish property, staying ahead of the competition requires more than hard work—it requires the right tools. Property CRM is the comprehensive estate agent CRM software built exclusively for Irish estate agents, letting agents, and property managers. Whether you are running a single-branch agency or a multi-office operation, our platform gives you everything you need to streamline your operations, ensure full PSRA compliance, and maintain a decisive competitive edge.
Our fully cloud-based property management CRM is designed to simplify your workflow from the ground up. With instant access to client management, marketing tools, and customer communications—all in one unified platform—you can eliminate the duplication and inefficiency that comes from juggling multiple systems. Seamless integrations with Daft.ie, MyHome.ie, PropertyPal, Offr, BidNow, and DocuSign mean your listings reach buyers and tenants faster, with less manual effort. Explore the full range of software features to see what Property CRM can do for your agency.
Software Built Exclusively for Estate Agents
Experience the power of software built specifically for Estate Agents.
Property CRM is your trusted partner in managing and growing your business.
KEY FEATURES OF PROPERTY CRM
- Lettings Management
- Sales Automation
- Valuations Made Easy
- Comprehensive Client Relationship Management
- Efficient Property/Buyer Matching
- Simplified Document Management
- Marketing and Sales Support
- Enhanced Staff Activity Supervision
- Seamless Remote Working Capabilities
- Compliance Tools for Irish Regulations including templated LOE’s
- Client (including reconciliation) and Office Account entries for each property
- Mobile Version
- Integrations: Daft, My Home, Agent websites, Bidding websites, DocuSign
- Superb training and IT support
Sales and Lettings Management in One Place
Property CRM provides instant, real-time visibility into both your sales and lettings pipelines. On the sales side, automated property-to-buyer matching, viewing management, and offer tracking ensure no opportunity is missed. On the lettings side, tenant referencing, lease management, rent roll tracking, and repairs management are all handled within the same platform. With full client and office account reconciliation built in, you have complete financial oversight at all times—without the need for a separate accounts package. Discover the full benefits for your agency.
Built for Irish Compliance
Compliance is one of the most time-consuming challenges facing Irish estate agents today. Property CRM removes that burden with built-in PSRA compliance tools, templated Letters of Engagement (LOEs), and robust AML documentation storage that keeps your agency audit-ready at all times. Our system is designed around the specific regulatory requirements of the Irish market—not adapted from a generic international platform—so you can be confident that every process reflects current Irish legislation and best practice.
Secure, Cloud-Based, and Accessible Anywhere
Property CRM is hosted on the enterprise-grade Microsoft Azure platform, delivering the reliability, security, and GDPR compliance that Irish agencies require. Because the system is fully web-enabled, your team can access it from any device—PC, laptop, tablet, or smartphone—whether they are in the office, at a valuation, or working remotely. There is no server to maintain, no software to install, and no IT overhead. And when you need support, our dedicated, Ireland-based team is available during office hours to help you get the most from the platform. Learn more about our team and our 35-year history.
Trusted by Irish Estate Agents for Over 35 Years
Property CRM has been serving the Irish property sector for over three decades. From independent auctioneers in rural Ireland to multi-branch agencies in Dublin and Cork, our clients trust us because we understand the business they are in. We do not just provide software—we provide a long-term partnership, with continuous platform development, hands-on training, and a support team that picks up the phone. If you are looking for an estate agent CRM in Ireland that is proven, compliant, and built for the way Irish agencies actually work, Property CRM is the answer. Sign up for a free demo today and see the difference for yourself.
Get Started with Property CRM Today
Sign Up for a Free Demo Now!YOUR BUSINESS
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Effortlessly organise, search, and access client and property data—all from one centralised platform, updated in real-time and accessible wherever you are connected. Save valuable time, resources, and energy.
Access your workspace from anywhere, seamlessly connecting to your PC, laptop, tablet, or smartphone. Whether you're in the office or on the go, stay productive and efficient.
MANAGE
Property CRM empowers you to efficiently manage every aspect of your business, driving cost savings and fostering the type of management that cultivates repeat business and long-term growth.
GROW
With Property CRM, seize every lead, prospect, and activity to supercharge sales across every sector of your business.
CLIENT TESTIMONIALS
Estate agents rely on Property CRM because of its proven effectiveness.
Marie McDonald
DNG FLANAGAN FORD - Sligo
“ DNG Flanagan Ford has been using PCRM since it was first introduced in 2018. We find it to be a very user friendly CRM package, but most importantly we find it to be an all-encompassing package, covering all aspects of property transactions in a clear & easily accessible manner. The support team at PCRM are extremely helpful & are always on hand if needed. We have no hesitation in recommending PCRM to other estate agents seeking a comprehensive CRM system to streamline the day to day workings of property transactions. ”
Maria Butler
CITADEL PROPERTY MANAGEMENT - Wexford
“We use Property CRM in our property management business. We find the system excellent for its client and workflow management. The after sales and customer service is top class. There is always someone available to help with any queries.
I would highly recommend Property CRM for any estate agency business. ”
Eileen Smith
DM AUCTIONS - Sligo
“As clients of Property CRM for over 6 years, we have consistently received exemplary service. We benefit from the accessibility of their dedicated staff, which respond promptly and possess a wealth of helpful knowledge and skills. Property CRM continuously enhance and update their platform, demonstrating exceptional aptitude in customising it to meet our specific requirements and preferences. We look forward to many more years of collaboration. ”
Daphne Whittle
JORDAN AUCTIONEERS - Newbridge
“ Property CRM is a godsend for our Estate Agency business. We have been using this system for almost 5 years and it has now become a much-valued tool for our busy office. From creating clients, diary management, mobile user apps., creating brochures, buyer matches, web feeds, customised reports, creating legal documentation to name but a few……..Property CRM has it all. Help and support is only a phone call or email away with every member of the team on the ready (in particular Clare and Aideen) to resolve any issues or queries we may have in a speedy and effective manner. ”
Duane Mullen
ANTHONY BYRNE PROPERTY SERVICES - Drogheda
“ We have been Property CRM software at Anthony Byrne Property Services for the past 2 years.
We use it extensively, particularly for lettings, including accounts, repairs management and compliance. Property CRM also provides the necessary tools for property sales and valuations. It accommodates all our office templates including LOE’s. It is integrated with MyHome.ie, Daft.ie, DocuSign, PropertyPal, Offr, and BidNow.
A strong feature of the Property CRM offering is the excellent support we receive from the help-desk team. ”
Marie McDonald
DNG FLANAGAN FORD - Sligo
“ DNG Flanagan Ford has been using PCRM since it was first introduced in 2018. We find it to be a very user friendly CRM package, but most importantly we find it to be an all-encompassing package, covering all aspects of property transactions in a clear & easily accessible manner. The support team at PCRM are extremely helpful & are always on hand if needed. We have no hesitation in recommending PCRM to other estate agents seeking a comprehensive CRM system to streamline the day to day workings of property transactions. ”
Maria Butler
CITADEL PROPERTY MANAGEMENT - Wexford
“We use Property CRM in our property management business. We find the system excellent for its client and workflow management. The after sales and customer service is top class. There is always someone available to help with any queries.
I would highly recommend Property CRM for any estate agency business. ”
Eileen Smith
DM AUCTIONS - Sligo
“As clients of Property CRM for over 6 years, we have consistently received exemplary service. We benefit from the accessibility of their dedicated staff, which respond promptly and possess a wealth of helpful knowledge and skills. Property CRM continuously enhance and update their platform, demonstrating exceptional aptitude in customising it to meet our specific requirements and preferences. We look forward to many more years of collaboration. ”
Daphne Whittle
JORDAN AUCTIONEERS - Newbridge
“ Property CRM is a godsend for our Estate Agency business. We have been using this system for almost 5 years and it has now become a much-valued tool for our busy office. From creating clients, diary management, mobile user apps., creating brochures, buyer matches, web feeds, customised reports, creating legal documentation to name but a few……..Property CRM has it all. Help and support is only a phone call or email away with every member of the team on the ready (in particular Clare and Aideen) to resolve any issues or queries we may have in a speedy and effective manner. ”
Duane Mullen
ANTHONY BYRNE PROPERTY SERVICES - Drogheda
“ We have been Property CRM software at Anthony Byrne Property Services for the past 2 years.
We use it extensively, particularly for lettings, including accounts, repairs management and compliance. Property CRM also provides the necessary tools for property sales and valuations. It accommodates all our office templates including LOE’s. It is integrated with MyHome.ie, Daft.ie, DocuSign, PropertyPal, Offr, and BidNow.
A strong feature of the Property CRM offering is the excellent support we receive from the help-desk team. ”
Marie McDonald
DNG FLANAGAN FORD - Sligo
“ DNG Flanagan Ford has been using PCRM since it was first introduced in 2018. We find it to be a very user friendly CRM package, but most importantly we find it to be an all-encompassing package, covering all aspects of property transactions in a clear & easily accessible manner. The support team at PCRM are extremely helpful & are always on hand if needed. We have no hesitation in recommending PCRM to other estate agents seeking a comprehensive CRM system to streamline the day to day workings of property transactions. ”